Taylor of Old Bond Street was founded in 1854 by Jeremiah Taylor as a barbershop on Old Bond Street in London. The company has been producing traditional English shaving and grooming products for over 170 years and is one of the most widely recognized names in the wet shaving community. The brand's Jermyn Street shop serves as both a retail location and a working barbershop.
The product line is extensive, covering shaving creams, shaving soaps, aftershave lotions, pre-shave oils, colognes, hair care, and grooming accessories. Taylor of Old Bond Street is particularly well known for its shaving cream formulations, which are available in scents including Sandalwood, Eton College, Mr. Taylor, Jermyn Street, Avocado, and Royal Forest. The Sandalwood Shaving Cream is widely cited as one of the benchmark products in luxury wet shaving.
Products are manufactured in England, and the brand maintains traditional production methods while adapting formulations to modern skin care standards. Taylor of Old Bond Street has built a strong international distribution network, with products available through department stores, specialty retailers, and online platforms worldwide.
The brand occupies the accessible luxury tier within the grooming market, offering heritage English grooming products at price points that are lower than many competitors with comparable histories. This positioning has made Taylor of Old Bond Street one of the best-selling traditional grooming brands globally and a common first purchase for consumers entering the world of traditional wet shaving.