Asilia Africa is a luxury safari company operating camps and lodges across Tanzania and Kenya, founded in 2004. The name "Asilia" means "authentic" or "original" in Swahili. The company operates approximately 17 properties, with a strong focus on Tanzania's northern and southern safari circuits. Key properties include Namiri Plains Camp in the eastern Serengeti, known for its cheetah population, and Highlands Ngorongoro, a dome-tented camp on the slopes of the Olmoti Crater adjacent to the Ngorongoro Conservation Area.
In Kenya, Asilia operates camps in the Masai Mara and Amboseli ecosystems. Rekero Camp sits on the confluence of the Mara and Talek rivers, positioned directly on the path of the Great Migration river crossings. The company also runs properties in less-visited areas, such as Ol Pejeta Bush Camp in the Laikipia Plateau, home to the last two northern white rhinos on Earth.
Asilia's community and conservation model centers on the Asilia Giving initiative and partnerships with local conservancies and community trusts. In Tanzania, the company supports community healthcare and education programs in villages surrounding its concessions. In Kenya, Asilia works with the Mara Naboisho Conservancy, a community-owned conservation area that provides grazing fees to over 500 Maasai landowners in exchange for setting aside land for wildlife.
Rates at Asilia properties range from approximately $400 per person per night at its more accessible camps to over $1,500 per person per night at flagship properties during peak season. The company is headquartered in Arusha, Tanzania, and positions itself as offering authentic, lower-impact safari experiences compared to larger luxury operators.