Universal Standard is a size-inclusive clothing brand offering women's apparel in sizes 00 to 40, founded in 2015 with a mission to sell the same styles across an extended size range rather than separate 'plus' collections. The brand is known for its Fit Liberty program, which allows customers to exchange core styles for a different size within a year of purchase at no charge. Universal Standard sells basics, outerwear, and workwear-inspired staples directly through its website and offers free shipping and free returns on domestic orders. The company has collaborated with other retailers and designers to expand size ranges across the fashion industry.
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