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American Musical Supply

service

4.2 · 1 review

American Musical Supply (AMS) is an online musical instrument retailer founded in 1979 in Oakland, New Jersey. A sister company of Guitar Center and Musician's Friend, AMS has been providing musicians with instruments, pro audio equipment, and accessories for over four decades. The company is known for its easy payment plan options and accessible financing.

AMS carries a full range of guitars, basses, drums, keyboards, pro audio, recording equipment, and accessories from major and boutique brands. The retailer offers free shipping on most orders, a competitive return policy, and payment plans that allow customers to split purchases into monthly installments.

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Rating Dimensions

Value for Money 4.4

Service Reliability 4.3

Instrument Quality 4.2

Lesson Effectiveness 3.5

Instructor Expertise 3.4

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American Musical Supply has been serving musicians since 1986 and offers a comprehensive selection of guitars, keyboards, recording equipment, live sound gear, and accessories. The standout feature is their Easy Pay financing program, which allows interest-free installment payments — a genuine differentiator for expensive gear purchases. Free shipping with no minimum is excellent, and the 45-day return window is among the most generous in music retail. The catalog depth rivals Guitar Center and Sweetwater for major brands. The website is functional with decent search and filtering. Where AMS could improve is in editorial content and expert advice — competitors like Sweetwater offer more hands-on guidance. Pricing is competitive but not always the lowest. A strong option for musicians who value flexible payment terms and a hassle-free shopping experience.