Bass Pro Shops is one of North America premier outdoor retailers, founded in 1972 by Johnny Morris in Springfield, Missouri. The company operates over 170 retail and marina locations across the United States and Canada, including its iconic flagship store and Wonders of Wildlife National Museum and Aquarium. Bass Pro Shops acquired Cabelas in 2017, significantly expanding its retail footprint.
The retailer specializes in hunting, fishing, camping, boating, and general outdoor recreation gear. Bass Pro Shops carries an extensive selection of firearms, ammunition, fishing tackle, marine electronics, camping equipment, and outdoor apparel. The company own brands, including RedHead, Bass Pro Shops, Ascend, and Johnny Morris, sit alongside national brands like Garmin, Shimano, and The North Face. The CLUB loyalty program allows members to earn points on purchases and receive exclusive financing options on big-ticket items like boats and ATVs.