Browns Fashion is a luxury fashion retailer founded in 1970 by Joan Burstein in London's South Molton Street, with a legendary reputation for discovering and championing emerging design talent. The boutique was famously the first store in London to stock the collections of John Galliano, Alexander McQueen, and many other designers who would go on to become fashion legends. Browns was acquired by Farfetch in 2015 and continues to operate as a distinct brand known for its pioneering eye for design innovation.
The retailer operates through its e-commerce platform and its flagship Browns East store in London's Shoreditch, which serves as an experiential retail space featuring rotating installations and curated edits. Browns Fashion carries a carefully selected range of over 300 brands for men and women, balancing established luxury houses like Balenciaga, Gucci, and Prada with cutting-edge emerging labels.