Fage (pronounced 'fa-yeh') is a leading Greek yogurt brand and one of the oldest dairy companies in Greece, founded in 1926 by the Filippou family in Athens, Greece. The company name is derived from the Greek abbreviation for 'Filippou Brothers Company of Commerce' and has been producing traditional Greek dairy products for nearly a century. Fage is credited as one of the pioneers of authentic strained Greek yogurt, introducing its Total line in 1975, which became the gold standard for thick, creamy strained yogurt. Unlike many competitors who use thickening agents, Fage Total is made using the traditional Greek straining process, which naturally removes whey to produce a dense, protein-rich yogurt without artificial ingredients, thickeners, or preservatives. The brand entered the U.S. market in 1998, years before the Greek yogurt boom, and built a dedicated manufacturing facility in Johnstown, New York in 2008. Fage Total is available in multiple milk fat levels (0%, 2%, and 5%) and in split-cup varieties with fruit, honey, and other mix-ins. The brand has expanded production to serve growing global demand, with plants in Greece, the United States, and Luxembourg. Fage remains a family-owned company and is distributed in over 40 countries, earning a loyal following among consumers who value its authentic Greek heritage, simple ingredient list, and rich, tangy flavor profile. The brand has won numerous industry awards for taste and quality.
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