MAC Cosmetics (Make-up Art Cosmetics) is a professional-grade makeup brand founded in 1984 in Toronto, Canada by Frank Toskan and Frank Angelo. Originally created by and for makeup artists, MAC has grown into one of the world's leading prestige cosmetics brands, now owned by The Estee Lauder Companies. The brand is known for its extensive shade ranges, high-pigment formulations, and inclusive approach to beauty that celebrates individuality and self-expression.
MAC's product portfolio spans foundations, concealers, powders, lipsticks, eyeshadows, mascaras, and professional makeup tools. The brand's Studio Fix Fluid Foundation, Ruby Woo lipstick, and Prep + Prime Fix+ setting spray are among the most iconic products in the beauty industry. MAC offers one of the widest foundation shade ranges available, reflecting its long-standing commitment to diversity and inclusivity in beauty.
The brand has deep roots in professional artistry and has been a backstage staple at fashion weeks, award shows, and editorial shoots for decades. MAC's collaborations with artists, musicians, and cultural figures have produced some of the most collectible limited-edition collections in cosmetics history. The company also operates the MAC AIDS Fund and its VIVA GLAM campaign, which has raised over $500 million for HIV/AIDS programs globally. MAC's Back-to-MAC recycling program encourages customers to return empty packaging in exchange for free products.