OkCupid is an online dating platform founded in 2004 by Christian Rudder, Chris Coyne, Sam Yagan, and Max Krohn, and owned by Match Group. It is known for a long, detailed profile and compatibility-question format compared to swipe-first competitors.
Users answer optional multiple-choice questions on topics ranging from lifestyle to politics and relationships, each weighted by personal importance, which OkCupid uses to calculate a compatibility percentage with other members alongside profile browsing and a swipe-style Quickmatch deck. Profiles support many gender identity and sexual orientation options, and filters allow searching by specific interests, values, and dealbreakers. Paid tiers unlock seeing who has liked you, unlimited likes, incognito browsing, and advanced search filters.
OkCupid targets adults seeking serious relationships, casual dating, or new connections who want more profile depth and compatibility signal than typical swipe-based apps, and it has built a reputation for inclusivity across LGBTQ+ and non-traditional relationship preferences.
OkCupid is available on iOS, Android, and the web. The core app is free to browse, match, and message; Basic, Premium, and Premium Plus subscriptions range from about $18 to $40 per month depending on plan and commitment length (1, 3, or 6 months), with longer terms priced lower per month.