TOTO is the world's largest toilet manufacturer and a leading global brand for bathroom fixtures, founded in 1917 by Kazuchika Okura in Kitakyushu, Japan. The company's name derives from the Japanese abbreviation for Toyo Toki, meaning Oriental Ceramics. TOTO has been at the forefront of bathroom innovation for over a century, most notably pioneering the integrated bidet toilet seat with its revolutionary Washlet product, first introduced in 1980. The Washlet has since become a cultural phenomenon in Japan, where smart toilet adoption exceeds 80% of households, and has gained growing international popularity as a superior alternative to toilet paper. TOTO's product portfolio encompasses toilets, bidets, faucets, bathtubs, showers, lavatories, and bathroom accessories. The company's proprietary technologies include Tornado Flush for powerful and efficient bowl cleaning, CeFiONtect glaze that creates an ultra-smooth, ion-barrier surface to prevent waste adhesion, EWATER+ electrolyzed water for hygienic maintenance, and Actilight photocatalytic technology that uses UV light to break down waste and keep the bowl clean. TOTO operates manufacturing facilities in Japan, the United States, Mexico, China, India, Vietnam, and Thailand, with products sold in over 30 countries. The company is listed on the Tokyo Stock Exchange and employs over 35,000 people worldwide. TOTO products are specified for premium residential and commercial projects globally, and the brand is particularly respected in the hospitality industry, with installations in many of the world's finest hotels and resorts.
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