Whole Foods Market is the world's leading natural and organic foods supermarket, operating over 500 stores across the United States, Canada, and the United Kingdom. Founded in 1980 in Austin, Texas by John Mackey and others, the company was acquired by Amazon in 2017 for $13.7 billion, integrating the grocery chain into Amazon's ecosystem while maintaining Whole Foods' commitment to natural and organic products.
The retailer is known for its strict quality standards, which prohibit hundreds of common food additives, preservatives, and artificial ingredients that are allowed by other grocery chains. Whole Foods carries an extensive selection of organic produce, natural meats and seafood, artisan baked goods, specialty cheeses, craft beverages, and prepared foods. The company's 365 by Whole Foods Market private label offers organic and natural products at more accessible price points.
Since the Amazon acquisition, Whole Foods has integrated with Amazon Prime, offering Prime members exclusive discounts, weekly deals, and free delivery through Amazon Fresh in eligible areas. The stores also serve as pickup locations for Amazon orders. Whole Foods has played a significant role in mainstreaming organic and natural foods in America, and its quality standards have influenced the broader grocery industry to expand their natural and organic offerings.