YouTube Music is a music streaming service developed by Google, launched in November 2015 and significantly relaunched in 2018 as the successor to Google Play Music. Headquartered in San Bruno, California, alongside YouTube's main operations, the platform leverages YouTube's massive video library to offer a unique music streaming experience that combines official songs, albums, playlists, and artist radio stations with the unparalleled breadth of YouTube's music video catalog, live performances, remixes, covers, and hard-to-find content. YouTube Music has grown to over 100 million subscribers when combined with YouTube Premium memberships, making it one of the fastest-growing music platforms globally. The service offers a free ad-supported tier and a premium subscription that provides ad-free listening, background play on mobile devices, audio-only mode, and offline downloads. YouTube Music Premium is also included with YouTube Premium, which removes ads from all YouTube content. The platform's recommendation engine benefits from Google's advanced machine learning capabilities and years of user listening data from YouTube, delivering highly personalized playlists including the Discover Mix, New Release Mix, and Your Supermix. The service features seamless switching between audio and video modes, community-uploaded content that is often unavailable on competing platforms, and integration with Google Assistant, Chromecast, and Android Auto. YouTube Music is available in over 100 countries and continues to gain market share, particularly among users who value its unique combination of official releases and user-generated content.
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