Sweetwater is one of the largest online retailers of musical instruments, pro audio equipment, and music technology in the United States. Founded in 1979 by Chuck Surack in Fort Wayne, Indiana, the company started as a recording studio before evolving into a full-scale music retailer. Sweetwater operates from a massive 150-acre campus and employs hundreds of Sales Engineers who provide personalized customer support.
Sweetwater is known for its industry-leading customer service, including a 2-year warranty on most products, a comprehensive 55-point guitar inspection process, and free shipping on nearly every order. The retailer carries over 40,000 products from more than 1,800 brands, including guitars, drums, keyboards, recording equipment, live sound gear, and DJ equipment. Sweetwater also offers financing options and a robust trade-in program.